Published at Saturday, 25 August 2018. Cupcakes. By Sonya Bright.
By the 21st century, cupcakes have grown synonymous with birthday celebrations, particularly that of children. The small and personal size of these sweet cakes makes them perfect for children, possessing a dessert that fits perfectly into the palm of one's hand. However, it wasn't long before the adult scene caught onto this viral demand for a personalized cake. After a hit HBO series popularized a Manhattan "cupcakery," niche-driven cupcake joints popped up all across the globe. These treats went from simple and youth-oriented to gourmet and age-unspecified in a hot minute.
Prior to the introduction of the cupcake to the kitchens of America, cakes were made by weighing the ingredients. Cupcakes were made by measuring the ingredients for the first time. It has been suggested that this is perhaps where the term "cup cake" originated, since everything was measured in cups. Other origins of the name have also been offered, such as the fact they are baked in a cup but at one time, cupcakes were also called "number cakes". This name originated from the recipe, whereby it required "...once cup butter, two cups sugar, three cups flour, four eggs..." At one time, recipes called for cupcakes to be "...baked into little tins."
Though cupcakes only recently developed an upsurge in popularity, causing a number of bakeries to specialize in just cupcakes, it was in 1919 when Hostess developed the precursor to the Hostess Chocolate Cupcake. The rich, creamy filling and chocolate icing was popular with consumers and a love affair was begun. Conveniently baked into a single serving, cupcakes provided a quick snack and permitted people to nibble on them whenever they wished. In addition, they were sinfully delicious to but their small size allowed them to feel good about not over eating.
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